Humble Family roots to award winners, we’ve come a long way!

Our story starts with at home Slavic traditional fermentation techniques and Asian flavour infusions. Now, we are spearheading the fermentation movement in the UK.

Vison

A world of kimchi lovers is a place of healthy guts, amazing flavours
and superpower minds! Millions of people across the world are ready to explore new foods, improve their health and experiment with fusion flavours.

Mission

Bring the best quality kimchi to the next generation of fermented food
lovers - even if they don’t yet know it! We’re making the amazing benefits of
kimchi accessible, fun and exciting for everyone, while connecting
communities to create meaningful change for health-kickers at school, at
work, and throughout the day.